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The Division of Labor blogpost 2

Hi everyone, Well, the Kickstarter campaign couldn't make it past 30% funded and so I decided to cancel it. I might relaunch but not quite sure. I do have it back as a preorder on my website at this address for those of you who would still like to order one. I won't order it until I can get at least 3k raised for it.   https://www.multiwear.co/products/division-of-labor-dual-tote Here are some things that I learned about this process.  - running a Kickstarter is not easier than launching a business. You still need very good quality samples and a well developed audience in order to launch it. There is a lot of financial outlay to get it to be successful - to get...

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An update

Hi!  Well, here is the latest update on the Division of Labor bag:  I tried to do a preorder and a crowdfund and I got some love but did not quite reach my goal. A big part of it is that there was no urgency to it and I didn't use a platform that built buzz. So, I'm thinking about running an Indiegogo campaign for it. I'm about 95% sure I will run the campaign.  Good news is that a lot of amazing things are coming up and I think through those events I will be able to secure more funding for them. I was a winner in the Staples Make More Happen challenge and they sent a crew to...

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The Division of Labor Blogpost 1

Hello Friends, The Div of Labor bags were designed a while ago and I've been perfecting them over the past 6 months. Though the Cardimoms have taken front row, it was always a hope that I could get some bags out there to help moms get through the day in the most stylish way possible.  I had thought I could order the bags and then sell them but I quickly realized that without the audience and without the sales channels, it would be really difficult to do and I did not want to order them and find out that customers didn't like this or that or that, etc. I had put a request out for a quote to have them...

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